Thursday, May 10, 2012 - 19:30

Weekend getaways – they’re exhilarating, rejuvenating, enticing…and quick. We love them, but they often pose a dilemma: how much or how little should I pack (a girl needs options!)? What bag do I bring?
Send the Trend is here to help you solve this quandary in STTyle, just in time for the season of three-day trips to enjoy some surf and sand. Meet...
Wednesday, May 2, 2012 - 13:06
The month of May is full of promise, the weather’s finally warming up, April’s showers fade away and everything, from flowers to our social calendar is in full bloom. This month’s trends are some of the best yet, capturing our closet needs for spring soirees, seaside vacations and a little edge to counteract a season full of bright florals and poppy hues.
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Monday, April 23, 2012 - 19:05
Have you ever seen something in a magazine or on display in your favorite department store but didn’t know how to translate it into your everyday style? As a wardrobe stylist and clothing chameleon, I have to admit, I’ve been there a time or two as well. Whether it’s a big bold print, bright jeans in the hottest new color or a menswear inspired piece, the key to making the look work is confidence and balance. It’s all about your personal style and wearing what you feel comfortable, sexy,...
Monday, April 2, 2012 - 18:08
It’s April, and after the hint of warmer weather we had in mid-March, summer can’t get here soon enough! We’re reaching for brights, prints and fun gems to pull us through the dregs of chilly days and into sundress season. Here’s a couple of our April favorites and how we’ll rock them this month:
A fun bag in juicy tones is the perfect outfit pick-me-up. There are so many sweet options across the color spectrum, but we especially love...
Wednesday, February 29, 2012 - 18:39

The weather may be dull and dreary today in New York City, but Clare is shining bright! This gorgeous bib necklace is the perfect statement piece to be worn day or night -- her glittering crystal details will brighten any occasion. An elegant bib like this can be paired with a simple neckline...
Monday, February 27, 2012 - 18:35
It isn’t groundbreaking- we’ve been seeing our favorite staple (jeans, of course!) in every cut, color, wash, length and width, season after season. Somehow, though, too many of us default to considering our denim in its most classic blue hue. Well, ladies, it’s time to rethink the possibilities of our pants! Green denim can be just as versatile as its blue counterpart. Whether a bright shade of kelly, a subdued mint, or a vibrant aqua, green pairs perfectly with...
Tuesday, February 21, 2012 - 19:59
With the weather getting hotter each day, peach jeans are a great way to lighten up your summer fashion while still looking fabulous (and weather-appropriate). This is the latest in celebrity style, and it’s easy to see why!
For an easy look, try a solid colored shirt to off-set the peach jeans. If you’re going for an edgier night-out-on-the-town outfit, a neutral-tone leather jacket looks great with the peach jeans and black heels. A blazer adds just the right amount of polish, but...
Tuesday, February 21, 2012 - 16:52

Now that New York weather has officially hit triple digits, we think it’s safe to say that the time has come for our favorite summer activity -- beach parties! Yes, ladies, you heard right -- time to hit the beach and, of course, look fabulous doing so.
One of our absolute favorite summer bathing suit trends is also this season’s iconic...
Tuesday, February 21, 2012 - 16:00

Is there a person out there who does not love Friday? You’d be hard up to find one. The weekend has arrived, bringing with it two whole days off to relax, have fun, sleep in, and be free. If...
Tuesday, February 21, 2012 - 15:10

When we think of summer textures (and really, who can’t -- it’s been sweltering in New York all month) the first two fabrics that come to mind are cotton and chiffon: light, airy, and breathable. Each season seems to have its own pairing of iconic fabric: for winter, its cashmere and wool; for spring, it’s Chantilly lace (why yes, we do still have the royal wedding on our...
Tuesday, February 21, 2012 - 13:39

If you haven’t guessed yet, wedding fever is among us. Blame Kate Middleton -- ever since she walked down the ancient (and ridiculously long) aisle at Westminster Abbey almost two weeks ago (time flies!) we’ve been obsessing over all things new, borrowed, old and blue. Can you blame us?
While we’ve been in love with the princess-style...
Tuesday, February 21, 2012 - 12:46

We feel your pain -- you’re not the type of girl that loves pink frills, flowy gowns, and anything resembling taffeta. We agree that sometimes, prom can just look like a birthday cake exploded. It’s not surprising that you want to stand out in something that looks a bit more edgy, rocker chic, and a little bit more you -- minus the layers upon layers of...
Monday, February 20, 2012 - 20:37

With the Fourth of July right around the corner, everyone’s thoughts are turning towards barbeques and fireworks, but lurking in the back of every trendista’s mind is the question of how to dress for the national birthday party. This summer, a little bit of...
Monday, February 20, 2012 - 20:21
Much like pensive Gil in the summer blockbuster Midnight in Paris, some of us idealize a past decade. We feel we simply would have been a better fit for say, the roaring 20s or the swingin' 60s. And the STTylish, of course, often wish they could have dressed in the lavish extravagance which we've seen, through cinema and literature, was the norm of such decades. But what we often fail to consider is that much of the upcoming seasons' runway trends are modern adaptations of wardrobes past....
Monday, February 20, 2012 - 18:36

With the cold weather coming up, you are going to want to be bundling yourself up to the brim. Who has the time to layer a million different necklaces when you can just put on one, perfect piece? We at Send the Trend love this look, and this Fall we’re offering a bevy of beauties that can easily become your go-to, everyday necklace.
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Friday, February 17, 2012 - 17:37

As we welcome the final months of 2011, those sun soaked summer afternoons have slowly transformed into the crisp fall season. How does one embrace cool temperatures while still showing off chic couture? Say bye-bye to bulky blazers and instead, top your ensemble with one of autumn’s hottest trends: the classic kimono. For over 1,000 years, this...
Friday, February 17, 2012 - 17:27

We have all been guilty of it: packing everything we own into our handbags, and toting it all...literally, ALL... around. Fear of being caught without one of our necessities has turned us away from clutches because we can’t fit our entire lives in such a teeny bag. We reserve the clutch strictly for the...
Friday, February 17, 2012 - 17:16

It’s the weekend we’ve all been waiting for -- yes, not only is it three days long, but it’s also one of the yummiest days of the year (next to Thanksgiving, of course) -- Memorial Day! Time to get your barbecue on!
Grills aside, Memorial Day to me marks the transition from spring into summer, and is the first time you can throw on your bikini while still looking totally...
Friday, February 17, 2012 - 14:32

With the holidays fast approaching and winter party season in full swing, shimmer is everywhere. One of the quickest ways to spice up your look, whether you’re heading out in jeans or an LBD, is with a metallic braided headband. Attention grabbing yet versatile, the accessory acts as an instant pick-me-up for outfits and tresses alike. Celebrities Kourtney Kardashian, Paris...
Friday, February 17, 2012 - 13:52

With the onset of summer and warmer weather, concerts are tending to take place outside, and in the heat -- and believe us, when you’re standing outside for six hours in the sun, the last thing you care about is how chic your outfit looks.
This brings us to the million dollar question -- how do you stay on trend while keeping cool? The key is to...